Smart Design

"Design is about people. That's smart"

  New York,  United States    Website
"Smart Design is an award-winning innovation consulting firm with studios in New York, San Francisco and Barcelona. Founded in 1980, we work with companies of all sizes and across diverse industries to create human-centered design solutions that delight customers and help companies achieve their business goals. The products, services, experiences and innovation strategies we design drive business and make a meaningful difference in how people live, learn, work and play."
Latest From @smartdesign
2 days ago
2 days ago
UX is key in #banking apps as #millennials expect a seamless Uber-like experience @GordonHui @AmerBanker
3 days ago
Our own @JessiP talks to @HPEBVEx about the challenges of digital transformation faced by today’s CIOs & IT leaders
3 days ago
VP of Strategy @GordonHui will moderate a panel at this year's @MBAInnovators Summit @Wharton @Columbia_Biz @YaleSOM
4 days ago
Our VP of Design @SmartHeatherUK will join a panel judging #ConsumerProducts at this year's @Core77Awards #design
6 days ago
Our work with @Gatorade featured in @SportTechie: the first 'smart cap' bottle links individually to each athlete.
6 days ago
"Trends reports promise fascinating predictions for our future. But-- will they come true" - #TrendingTrends of 2016
More footballer love by @tkelce for the #SmartCap technology we developed w/ @Gatorade #hydration #personalization
Smart technology "senses whether or not you’re hydrated. You use that to customize your hydration" #SuperBowlSunday
Proud of @SmartDesign"s work w/ @xavicorta and #gatorade team developing #NextGen #sportsfuel solutions! #SuperBowl
Great to see athletes loving #Gatorade's new #personalized Gx smart bottle technology! #SuperBowl #smartdesign
Leading into #SuperBowlSunday @SmartDesign smart cap hydration #innovation w/ @Gatorade is highlighted by the media
We worked w/ @Gatorade to fully embrace #piloting & move into the #personalization space. @FastCoCreate @FastCompany
#Prototyping is just the beginning of another phase of the effort. #ProgressOverPerfection #design #innovation
"Digital transformation on the inside, not just out" - #TrendingTrends of 2016 #design #branding #tech #business
We are hiring an Interaction Designer in London and in New York!
"The paradox of more secure data & more open data" - #TrendingTrends of 2016
RT @TheNC: Learn more about our #WhoopsProof communications campaign in this VIDEO @SmartDesign…
Design smarter by using #data to support existing behaviors and patterns. #ProgressOverPerfection

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