Placemeter was created to give people the power of knowing what a place is like before they get there. We collect and serve up-to-the-minute information like how crowded a place is, how long the wait is, and whether it will get more or less crowded in the next hour. Just like people can check the weather outside and the traffic along the way, they can now look up what to expect when they get there.
Under the hood, Placemeter is building the world’s first real-time dynamic data layer. Used alongside static map databases, along with weather information, event calendars, and other information, we are able to provide very accurate information and future predictions.
Our data comes from a combination of our network of live video cameras and user reports from our mobile application. We use proprietary computer vision technology to calculate traffic levels from video feeds. With every new camera added to our system, we can provide more accurate information about more places.